An estimated 250 million pounds of avocados are consumed leading up to the Big Game, enough to cover a football field with more than 75 feet of guacamole¹

DALLAS, Dec. 8, 2022 /PRNewswire/ — Time to huddle up and chow down. Avocados From Mexico® (AFM), the number one selling avocado brand in the U.S., is confirming they will be back at the Big Game, sparking goodness on television screens nationwide for the eighth time in a decade with a 30-second spot on advertising’s biggest night. The beloved brand is no stranger to the Big Game and will touchdown in February 2023 with a new ad, supported by a fully integrated 360 marketing campaign. 

The new ad will highlight good times and good taste, as avocados and guac are winning gameday favorites that #MakeItBetter. Because guac is guaranteed to be at everyone’s watch party, it’s no surprise the Big Game remains the number one occasion where avocados and guacamole are served and prepared². In fact, roughly 250 million pounds of avocados are shipped from Mexico to the US every year during the 4 weeks leading up to the Big Game in February. Holy guacamole! To put that statistic into perspective, that’s enough avocados to:

• Stretch down and back the length of Arizona – where the Big Game will take place – more than 63 times when placed end to end³. 
• Fill approximately 30 million football helmets with guacamole⁴.
• Stretch down the length of nearly 361K football fields when placed end to end⁵. 

“The Big Game is very special…